Often times a website is built by someone in order to place advertisements on it without taking into account how distracting it can be. Keep ads pertinent and to a minimum and place them strategically so that they do not distract from your content. Read the information below to find tips regarding web design and advertising.

When you're thinking about how to design a website, you need to be sure to think about the navigation. You want your navigation to be easily accessible and easy to use. Put the navigation bar on every page in a noticeable place. Also, make sure that it flows well with the rest of your page and doesn't distract visitors.

Avoid useless scripts. Scripts like counters and date/time scripts don't really serve any purpose, and since they are all JavaScript, can add a few kilobytes to the page's file size. Getting rid of these elements also frees up space on the homepage. Replace those useless scripts with useful content that keeps users coming back.

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Learn how to use colors to influence your readers. Every color has a certain feeling that it can induce. For example, using black backgrounds or images could bring up feelings of depression and darkness. The use of a color like yellow is associated with happiness. Take the time to read up on the psychology of colors when determining your site's color scheme.

To work out the visual aspects of your site design, you can use a program like Photoshop to create mockups. Using programs like PS can make amateur sites look professional, fast. When you do not possess a program like this one, it can be extremely difficult and time consuming to get enough information to build an appealing site fast.

If you intend to use advertisements on your site as a way to increase your earnings, make sure to maintain an appropriate ratio. Keeping your advertisements at no more than 25 percent of your content ensure your site is not cluttered with too many of them. Just like people would not watch television if it was nothing but commercials, site visitors are less likely to stay on your site if you have too many advertisements.

Provide a navigation menu on every page of your site. While this menu does not have to link every single page of your site, as this could be an exhaustive list if you have a very large site, it should provide links to the main pages. This ensures that your visitors do not have to return to the home page and start completely over when it is not necessary.

Make text easy to ready by using colors that contrast or backgrounds that are easy to read text on. When your text is harder to read because the background or text color creates eye strain or portions of text that are unreadable, site visitors are less likely to stick around.

In conclusion, some people make websites to advertise and thus generate more income. Advertisements are not all alike, and you must know what kind of strategies are going to make customers click on your ads. If you use the tips from this article, you will have lots of people clicking on the ads you place.

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